DAMBO NEWS
Friday, 29 July 2011
McDonald’s Healthier Happy Meals Are Just a First Step in a Branding Marathon
Less filling. Tastes great. No, not beer. For those of you who might not be aware, McDonald’s just lowered the fat and calorie content of its Happy Meals, winning kudos from nutritionists and even First Lady, Michelle Obama . Now, from my point of view as a parent, it was a smart move on the part ...
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